Tesco shoppers could soon be swapping cold sandwiches for hot bacon rolls and breakfast wraps as the supermarket launches a brand-new hot meal deal trial across 39 stores.
The supermarket giant has quietly rolled out the new £5.50 Clubcard deal across the UK as it looks to cash in on growing demand for grab-and-go breakfasts and hot lunches.
Shoppers taking part in the trial can pick from a range of freshly prepared hot food items including a Beechwood Smoked Bacon Brioche Style Roll, Cumberland Pork Sausage Brioche Style Roll and a Sausage, Bacon & Scrambled Eggs Wrap.
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The line-up also includes a Smoked Ham & Mature Cheddar Croissant, Smoked Ham & Mature Cheddar Panini, Mozzarella, Tomato & Pesto Panini and a Tuna, Cheese & Onion Melt Panini.
Customers can then add a snack and drink to complete the meal deal, with options including smoothies, juices, chilled coffees and fruit pots, as reported by Whats The jam.
The move comes as supermarkets continue ramping up competition with high street chains by offering cheaper breakfast and lunch alternatives for commuters and office workers.
Tesco is also expanding its wider breakfast-to-go range in larger stores, adding a host of new protein pots, overnight oats and yoghurt breakfasts aimed at shoppers looking for quick morning options.
New additions include Butter Beans & Chorizo Egg Pot, Beans with Smoky Tomato & Red Pepper Egg Pot and a Shakshuka Egg Pot.
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The retailer is also launching Cheddar & Chive Egg Bites and Chorizo & Cheddar Egg Bites as demand for high-protein breakfasts continues to rise.
For sweeter options, shoppers can pick up Banoffee Overnight Oats, Mango & Pineapple Overnight Oats and Apple & Cinnamon Overnight Oats with Granola.
Other additions include Strawberry Compote with Granola and Greek Style Yoghurt, Toffee Apple & Bircher Muesli and a High Protein Blueberry Yoghurt with Granola.
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Tesco said the expanded range had been designed to offer shoppers more “choice, convenience and value” throughout the morning rush.
The full hot meal deal trial is available in the following stores:
- Coventry Arena Extra
- Burgess Hill Superstore
- Royston Extra
- Ashby de la Zouch Extra
- Chesterfield Extra
- Lakeside Extra
- Lincoln Extra
- Amersham Superstore
- Whitstable Extra
- Fulbourn Cherryhinton Superstore
- Cardiff Central Express
- Melcombe Street Express
- Nottingham Station Street Express
- Cambridge Station Express
- Norwich Westlegate Express
- Leeds Briggate Express
- Liverpool Old Hall St Express
- Argyle St Glasgow Express
- Petty Cury Cambridge Express
- Bournemouth Express
A reduced version of the range is also being trialled in:
- Russell Square Express
- Kings Cross Express
- Manchester Market Street Express
- Paddington Express
- Piccadilly Express
- Strand Express
- Aldgate Express
- London Bridge Express
- Manchester Quay Street Express
- Shoreditch High Street Express
- New Cavendish Express
- Fleet Street Express
- St Botolphs Express
- Borough Long Lane Express
- City Towers Express
- Deansgate Express
- Princess Street Express
- Shoreditch Commercial Street Express
- Baker Street Express
READ MORE: Shopper spends £58 on just ONE meal at ‘UK’s priciest supermarket’
