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Reading: Jewelled golden hare that inspired nationwide treasure hunt sells for eye-watering £82,000
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Golden hare from 1979 Masquerade treasure hunt sells for £82550 at Sotheby’s after sparking worldwide riddles and decades of fascination with the iconic 18 carat jewelled prize.
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Jewelled golden hare that inspired nationwide treasure hunt sells for eye-watering £82,000

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Last updated: 2025/12/01 at 12:58 PM
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The jewelled golden hare that inspired nationwide treasure hunt in 1979 sold for £82,550 at auction. (Jam Press/Sotheby's)
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A jewelled golden hare that inspired a nationwide treasure hunt in 1979 has sold for an eye-watering £82,550 at auction.

The necklace, linked to the beloved book Masquerade, went under the hammer for the first time in nearly 37 years.

Handcrafted from 18-carat gold, it had been buried by artist Kit Williams in Ampthill Park, Bedfordshire, with TV presenter Bamber Gascoigne as the sole witness.

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At the time, it was worth around £5,000.

Williams created Masquerade, a book filled with cryptic riddles pointing to the hare’s location, sparking a frenzy of treasure hunters from around the world.

The prize was finally unearthed in 1982, hidden inside a terracotta casket sealed with wax to evade metal detectors, as reported by What’s The Jam.

Golden hare from 1979 Masquerade treasure hunt sells for £82550 at Sotheby’s after sparking worldwide riddles and decades of fascination with the iconic 18 carat jewelled prize.
The jewelled golden hare that inspired nationwide treasure hunt in 1979 sold for £82,550 at auction. (Jam Press/Sotheby’s)

The hare’s discovery was shrouded in secrecy – Dugald Thompson, using the pseudonym Ken Thomas, insisted on covering his face with a scarf and would only be interviewed from behind a screen.

Set with a ruby eye and a body featuring flowhead motifs inlaid with turquoise, the hare previously sold for £31,900 in a 1988 auction and had remained with the same family ever since.

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Ahead of the sale, Williams said: “The current owners have been good and generous guardians of the Masquerade Jewel, agreeing to put it on public exhibition at the V&A Museum and at the Sydney Opera House.”

Golden hare from 1979 Masquerade treasure hunt sells for £82550 at Sotheby’s after sparking worldwide riddles and decades of fascination with the iconic 18 carat jewelled prize.
The jewelled golden hare that inspired nationwide treasure hunt in 1979 sold for £82,550 at auction. (Jam Press/Sotheby’s)

Auctioned by Sotheby’s – the same house that sold it in 1988 – it had been expected to fetch between £10,000 and £20,000.

Tabitha Downer, Sotheby’s head of sale and fine jewellery, said there had been steady offers before competitive bidding drove the price to £82,550.

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She added that the golden hare was purchased by a UK-based private collector.

READ MORE: Brits flock to fake Wetherspoons 5,000 miles away that shows Premier League matches for £2.34 a pint

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TAGGED: auction, collectables, expensive, news, selling, shocking, uk

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