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Reading: Former X Factor star hits out at B&M for being ‘too hot’ – as chocolate on shelves MELTS
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A former X Factor star has slammed B&M for being "too hot" after finding the entire chocolate aisle melted on the shelves during the UK heatwave - bars were "folding in half".
UK News

Former X Factor star hits out at B&M for being ‘too hot’ – as chocolate on shelves MELTS

Former X-Factor contestant ‘slams’ B&M for being ‘too hot’

Amy Walters
Last updated: 2026/07/24 at 2:02 PM
Amy Walters
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5 Min Read
Marlon McKenzie. (Jam Press/@marlonmckenzie)
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A former X-Factor contestant has ‘slammed’ B&M for being ‘too hot’ as their entire chocolate stock was completely melted on the shelves.

Marlon McKenzie, who appeared on the British talent show multiple times, had been craving the sweet treat; significantly from the bargain shop.

The 43-year-old, along with his friend and daughter, made the 10 minute drive to the store located in Burnage, Manchester.

READ MORE: Pret A Manger announces new stores at two major motorway services

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But, as they arrived, they were hit with a ‘sweltering’ heat and when reaching the chocolate aisle, were met with devastation.

All the chocolate bars had completely melted, as shown in a clip racking up over 872,000 views and 79,000 likes.

“Instantly, it was like being transported straight to hell,” the model told Whats The Jam.

“It was scorching hot and I couldn’t bear to be in there for more than 10 minutes.

A former X Factor star has slammed B&M for being "too hot" after finding the entire chocolate aisle melted on the shelves during the UK heatwave - bars were "folding in half".
Marlon McKenzie. (Jam Press/@marlonmckenzie)

“I was beading with sweat and wiping my brow constantly as it was so unbearable.

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“Once I saw the chocolate, which was flopping down on the shelf, I was shocked.

“The bars were practically folding in half.”

Marlon visited the store on 10 July.

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Temperatures, in the middle of the UK’s heatwave, registered at 30c for the area.

While there was air con blasting, it was mostly focused on the tills, Marlon claims.

He said: “The rest of the store was unbearable.

(Jam Press/@marlonmckenzie)
(Jam Press/@marlonmckenzie)

“I didn’t see any shop workers on the floor [thankfully].

“All the customers were flustered and shocked by the heat.

“I got my chocolate bars, picking the ones that weren’t so bad, and got out of there.”

In the clip, Marlon shows himself in B&M as he wipes his soaked forehead.

He said: “I’ve just stepped foot in here and I’m f**king melting.

“I’ve actually come all the way to B&M purposefully to get chocolate bars – but this is ridiculous.”

Marlon picks up a bar of KitKats and smushes the pack with ease.

He then does the same with a bar of Cadbury’s Marvellous Creations.

One bar, of Cadbury and More Biscoff, folds over the curve of his hand.

A former X Factor star has slammed B&M for being "too hot" after finding the entire chocolate aisle melted on the shelves during the UK heatwave - bars were "folding in half".
Marlon McKenzie. (Jam Press/@marlonmckenzie)

He comments: “Everything is just ruined” and asks the question of whether all the stock would be thrown away.

Users have flocked to the comments to share their reactions.

“Didn’t you know? B&M stands for Burn & Melt,” Ollie said.

Lucie added: “My b and m I work at is fine we have air con all our chocolate isn’t melted it’s fine freezing inside.”

“Surely ac is cheaper than a whole shops worth of melted chocolate,” someone else commented.

A former X Factor star has slammed B&M for being "too hot" after finding the entire chocolate aisle melted on the shelves during the UK heatwave - bars were "folding in half".
Social media comment on the post. (Picture: Jam Press)

Even Morrisons got in on the banter, saying: “Average B&M experience,” with a snap of SpongeBob engulfed in flames.

“The way you’re squeezing all of them is hilarious,” another user added.

A former X Factor star has slammed B&M for being "too hot" after finding the entire chocolate aisle melted on the shelves during the UK heatwave - bars were "folding in half".
Social media comment on the post. (Picture: Jam Press)

Marlon claims he returned to the store a few days later to check on the chocolate and found the section had been cleared out.

He added: “It has to be pretty hot in store for chocolate to melt to that point.

“It’s so bad.”

A spokesperson for B&M said: “During periods of exceptionally warm weather, we closely monitor conditions across our stores, regularly check temperatures, and continue to invest in air conditioning and additional cooling measures to help maintain product quality.

“As always, any product that does not meet our strict quality standards is removed from sale.

“We are also taking practical steps to support our colleagues, including more frequent breaks and additional cooling measures, to help keep store teams as comfortable as possible.”

READ MORE: Sainsbury’s launches new air fryer essential as shoppers hail it a ‘game changer’

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