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Reading: Audi owned by Jamiroquai star Jay Kay sells for £60,000 – over double its expected price
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Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
UK News

Audi owned by Jamiroquai star Jay Kay sells for £60,000 – over double its expected price

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Last updated: 2025/08/22 at 7:57 PM
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The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)
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A 35-year-old Audi owned by Jamiroquai star Jay Kay has sold for almost £60,000 – over double its expected price.

The 1990 Quattro 20v was said to be lovingly preserved.

It was finished in black metallic overprint interior and delivered new to Verons Audi in Watford, Herts.

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Its 2.2-litre engine with dual overhead camshafts generates 217bhp.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

The original price of an Audi Ur-Quattro 20V in 1990 was around £33,000 – equivalent to £82,000 today.

Just a few hours before the sale ended the highest bid for it was a bargain £24,000.

But it eventually sold for £59,360, as reported by Whats the Jam.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

Ahead of the sale, its listing said: “The car originally saw a lot of use in its early life, with the service history to show.

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“It covered over 50,000 miles in its first five years.

“The car then went into storage for the next 10 years, eventually being purchased and covering another 20,000 miles over the next three years.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

“In late 2009, the owner decided to refresh the Quattro with a partial restoration.

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“The car was then purchased by the famous musician, Jay Kay.”

The car had been dry stored and garaged for many years prior to its sale.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

As a result, there was little to no paperwork for its recent history.

However, the car’s current condition was described as “excellent mechanically”.

Its listing added: “The steering and suspension are tight, not giving any play or knocks from any corner.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

“The brakes have just been redone, with refurbished or new callipers, giving excellent braking performance.

“The engine pulls exceptionally well, pulling hard all the way through the rev range, with no smoke or noises either underload or at idle.

“Cosmetically, the car is very good.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

“Newly refurbished wheels all around, all rubbers and seals seem to be in excellent condition, importantly around the sunroof.

“The paint is also in great condition, with just a few minor scratches that can be seen in the exterior image files.

“The interior is also in lovely condition, with little to no signs of wear throughout.

Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

“All the buttons function as intended and retain their clean and clear original markings.

“This Quattro 20v is an excellent example not only to collect, but to use.

“A rare example of the last hoorah for the Quattro and surely welcome and any car show or event.”

It was auctioned by Iconic Auctioneers.

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Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)
Jay Kay’s 1990 Audi Quattro 20v sold for nearly £60,000 at auction, more than double its estimate, thanks to its rarity, excellent condition and rock star ownership.
The 1990 Audi Quattro 20v, previously owned by Jamiroquai star Jay Kay, which sold for more than twice it’s estimate. (Jam Press/Iconic Auctioneers)

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