An £18 Gordon Ramsay’s burger divided opinion after some customers wrongly thought it had a HAIR in it.
The foul-mouthed TV chef, 57, plugged his G.F.C Burger.
It has a spicy kimchi marinated chicken thigh, served with hash brown, iceberg lettuce, cheese and spicy sauce.
The dish is served at his 10 Gordon Ramsay Street Burger restaurants across the country.
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But some foodies were convinced they saw a hair in a video of it being made.
Ramsay said: “Tasty G.F.C burger with chilli spiced buttermilk chicken and a crispy hash brown at Gordon Ramsay Street Burger.
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Asiya Shah said: “Did nobody see that hair?”
A second added: “Did I see a hair?”
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But eagle-eyed Jason Skumanich said: “Are you talking about after the sauce gets put on?
“I think that’s just a shadow of that little lump on the burger.
“That is unless there is something else I missed.”
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Another added: “It’s not hair.”
And another burger lover said: “I don’t think that’s hair lol might just be from after blending the ingredients.”
There is no suggestion it actually was a hair on the burger.
Other food lovers were split on the burger.
John Drake said: “Looks terrible.”
Joan Piller claimed: “Heart attack food.”
Andrew David said: “That’s not a burger, and toppings don’t go on the bottom.
“It looks pretty tasty other than the lettuce though. C+”
Another added: “It looks like it would cause anxiety to try and eat.
“Too goopy.”
Yet Jolene Kesler said: “This looks incredible.”
Nicholas Wolf added: “Looks yummy.”
A Gordon Ramsay spokesperson said: “It is clearly the kink/risen bit of the chicken breast that creates a shadow once the cheese is poured over it.
“Hope that clears that up.”
Two weeks ago a £29.50 Gordon Ramsay burger on sale at his Harrods restaurant was slammed for looking dry, as featured on What’s The Jam.
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