An £18 Gordon Ramsay’s burger divided opinion after some customers wrongly thought it had a HAIR in it.
The foul-mouthed TV chef, 57, plugged his G.F.C Burger.
It has a spicy kimchi marinated chicken thigh, served with hash brown, iceberg lettuce, cheese and spicy sauce.
The dish is served at his 10 Gordon Ramsay Street Burger restaurants across the country.
But some foodies were convinced they saw a hair in a video of it being made.
Ramsay said: “Tasty G.F.C burger with chilli spiced buttermilk chicken and a crispy hash brown at Gordon Ramsay Street Burger.
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Asiya Shah said: “Did nobody see that hair?”
A second added: “Did I see a hair?”
But eagle-eyed Jason Skumanich said: “Are you talking about after the sauce gets put on?
“I think that’s just a shadow of that little lump on the burger.
“That is unless there is something else I missed.”
Another added: “It’s not hair.”
And another burger lover said: “I don’t think that’s hair lol might just be from after blending the ingredients.”
There is no suggestion it actually was a hair on the burger.
Other food lovers were split on the burger.
John Drake said: “Looks terrible.”
Joan Piller claimed: “Heart attack food.”
Andrew David said: “That’s not a burger, and toppings don’t go on the bottom.
“It looks pretty tasty other than the lettuce though. C+”
Another added: “It looks like it would cause anxiety to try and eat.
“Too goopy.”
Yet Jolene Kesler said: “This looks incredible.”
Nicholas Wolf added: “Looks yummy.”
A Gordon Ramsay spokesperson said: “It is clearly the kink/risen bit of the chicken breast that creates a shadow once the cheese is poured over it.
“Hope that clears that up.”
Two weeks ago a £29.50 Gordon Ramsay burger on sale at his Harrods restaurant was slammed for looking dry, as featured on What’s The Jam.
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