A pub landlord says his accountant is having a nightmare after promising customers a free shot every time England score at the World Cup.
Fans packing into The Greyhound in Diss, Norfolk, have been celebrating every Three Lions goal with a complimentary drink as the tournament gathers pace.
And with England racking up 13 goals so far, the generous offer has become an expensive one, as reported by What’s The Jam.
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The landlord said: “To celebrate England, with each goal they score we have consistently stuck to our word in rewarding our loyal patrons with a free shot for every single customer.
“With 13 goals you can imagine what my accountant thinks, haha.”
The giveaway has become a hit with regulars, who have packed into the pub to cheer on England together.
The landlord added: “To give back to our community, little gestures like this have proven loyalty and respect from everyone.”
The celebrations do not stop when the whistle blows for the interval either.
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At half-time, customers take on members of bar staff in a keepy-uppy challenge, with the winner landing a free pint.
The landlord said: “This has brought the community together with some hilarious moments.
“There have been some impressive keepy-ups and some failed attempts, but either way it’s a laugh.”
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They added: “The atmosphere has been incredible throughout with nothing but respect from customers.
“This is what pubs are about.”
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