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Reading: King Charles flogs £95 Union Jack cushion
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King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
UK News

King Charles flogs £95 Union Jack cushion

Hannah Phillips
Last updated: 2025/10/28 at 2:28 PM
Hannah Phillips
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2 Min Read
The Union Flag cushion. (Jam Press/Royal Collection Trust Shop)
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King Charles is selling a £95 Union Jack cushion – but fans are asking if it’s royally overpriced or simply proudly patriotic.

The plush red, white and blue pillow promises to “add a pop of patriotic colour to any environment”.

And it’ll cost nearly £100 for the privilege.

READ MORE: 90-year-old golf simulator heading under the hammer for £4,000… but there’s a catch

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Measuring just 45 x 35cm, the cushion is made in the UK and crafted from 100% merino wool for “warmth and cosiness”.

It’s also packed with feather filling to “help retain its full shape”.

And for those wanting to go all-in on the royal look, there’s a matching Union Flag throw for £150.

King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
The Union Flag cushion on sale for £95. (Jam Press)

The blanket, described as “made of 100% merino wool” and “wrapping you in warmth and softness through the winter months”, measures 120 x 190cm and features the same classic red, white and blue design.

The listing proudly states: “In classic red, white and blue colours, this throw makes a perfect patriotic addition to any home.”

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Even delivery costs come with a royal flourish, as reported by What’s the Jam.

UK shoppers will pay from £4.95 for postage, while delivery to Europe starts at £11.

Those in the US and Canada will need to fork out from £20, and diehard royal fans elsewhere in the world will pay from £30 for their patriotic purchase.

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So whether it’s a right royal rip-off or a cosy celebration of Britannia, one thing’s for sure – this cushion doesn’t come cheap.

READ MORE: Gallagher’s handwritten lyrics for Don’t look Back in Anger sell for £20,000 at auction – five times more than expected

King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
The Union Flag cushion on sale for £95. (Jam Press)
King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
The Union Flag throw. (Jam Press/Royal Collection Trust Shop)
King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
The Union Flag cushion. (Jam Press/Royal Collection Trust Shop)
King Charles is selling a £95 merino wool Union Jack cushion, sparking debate over whether it’s a pricey royal indulgence or a cosy nod to British pride.
The Union Flag throw is on sale for £180. (Jam Press)

Have a story to tell? Hello@whatsthejam.com
TAGGED: King Charles, news, selling, shocking, uk

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