By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
What's The JamWhat's The Jam
  • Home
  • Latest News
    • UK News
    • World News
  • Super ViralHot
  • Lifestyle
    • Health and Fitness
    • Photography
    • Property
  • Humor
  • Celebrity
  • Weird
  • Videos
  • All Topics
    • Babies and Kids
    • Celebrity
    • Comedy and Humor
    • Documentary and Reportage
    • Fails
    • Health and Fitness
    • Holidays and Travel
    • Influencers and Models
    • Latest Videos
    • Life Hacks
    • Lifestyle
    • Nature and Wildlife
    • Pets and Animals
    • Photography
    • Property
    • Real Life
    • Sport
    • Strange and Bizarre
    • Super Viral
    • UK News
    • World News
Search
  • Health and Fitness
  • Holidays and Travel
  • Nature and Wildlife
  • Pets and Animals
  • Photography
  • Babies and Kids
  • Comedy and Humor
  • Fails
  • Real Life
  • Strange and Bizarre
  • Submit News
  • Customize Interests
  • Bookmarks
  • Newsletter
  • Who Are We
  • Privacy
  • Terms
  • Write For Us
  • Advertise
  • Contact
© 2023 What's The Jam. All Rights Reserved.
Reading: Currys enlist Gen Z employee to write script for hilarious advert
Share
Notification Show More
Aa
What's The JamWhat's The Jam
Aa
  • News
  • World
  • Viral
  • Funny
  • Weird
  • Celebrity
  • DIY
  • Lifestyle
  • Sport
  • Videos
Search
  • Home
    • News
    • World
    • Super Viral
    • Videos
  • All Topics
    • Babies and Kids
    • Celebrity
    • Comedy and Humor
    • Documentary and Reportage
    • Fails
    • Health and Fitness
    • Holidays and Travel
    • Influencers and Models
    • Life Hacks
    • Lifestyle
    • Nature and Wildlife
    • Pets and Animals
    • Photography
    • Property
    • Real Life
    • Sport
    • Strange and Bizarre
  • Quick Links
    • Customize Interests
    • Bookmarks
    • Privacy Policy
    • Terms of use
    • Write For Us
    • Advertise
    • Contact
Have an existing account? Sign In
Follow US
  • Privacy
  • Terms
  • Write For Us
  • Advertise
  • Contact
© 2023 What's The Jam. All Rights Reserved.
Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
UK News

Currys enlist Gen Z employee to write script for hilarious advert

Hannah Phillips
Last updated: 2024/09/08 at 1:16 PM
Hannah Phillips
Share
4 Min Read
A grab from a video posted to social media by Curry’s that has gone viral. (Picture: Jam Press)
SHARE

Customers were left in hysterics after Currys enlisted a Gen Z employee to write a script for their advert.

In the ad, a staff member showcases the store’s offers using only lingo used by those born between late 1990s and early 2010s.

The employee used phrases such as ‘giving me life’ and ‘no gassing’.

READ MORE: Man stunned to find second egg INSIDE boiled egg

- Advertisement -

They begin the clip outside the store telling customers they can have a ‘brat summer’ at Currys and describing the offers inside as ‘hitting different AF’.

Urban dictionary defines a brat summer as ‘an unapologetic party or messy girl aesthetic for the summer’ while hitting different is ‘to listen or experience something that conveys a different emotion or feeling than when previously experienced’.

He then highlights a microwave by saying it ‘ate and left no crumbs’.

Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
A grab from a video posted to social media by Curry’s that has gone viral. (Picture: Jam Press)

The younger generation use the term when talking about something that is done perfectly.

Next, he approaches a colleague who is hoovering and describes the act as ‘very understated, very subtle, very mindful, very demure’.

- Advertisement -
Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
A grab from a video posted to social media by Curry’s that has gone viral. (Picture: Jam Press)

The term is from a social media trend which is all about being ‘cutesy and clean’.

They continued the tour of the shop by presenting an air fryer which he says is the ‘GOAT and will have all your guests saying slay queen, she cooked’.

Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
A grab from a video posted to social media by Curry’s that has gone viral. (Picture: Jam Press)

GOAT is an abbreviation for greatest of all time and ‘slay queen’ can be used to hype someone up.

- Advertisement -

The video has racked up more than 1.9 million views, 277,900 likes and 2577 comments, reports What’s The Jam.

One viewer described the advert as the ‘best marketing ever’ and others demanded a pay rise for the employee.

Louise wrote: “He needs a pay rise. Brethren probably didn’t understand a word he was just saying.”

Social media comment on the post of Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
Social media comment on the post. (Picture: Jam Press)

Bethan Lodder said: “I didn’t know curry’s was chill like that.”

Georgina Pascoe commented: “Ok, but he actually sold that air fryer to me.”

Maddie wrote: “Somebody give this man a raise.”

Tyler added: “This is marketing.”

He concluded the video standing behind a till describing Currys return policy as ‘on fleek’.

The term is often used when something is done exceptionally well.

Currys released a second promotional video showing an employee in the classic purple uniform throwing a bucket of water over customers waiting outside the shop.

In the clip, the staff member then darts inside and shuts the doors with the crowd chasing her.

As the patrons bang on the window, the employee quickly gets out her phone and films a video saying ‘as you can see, people are going crazy for our epic deals so don’t miss out. Come on, head down to the store now.”

The footage has 1.8 million views and 31,700 comments.

Viewers described the ad as ‘absolute genius’.

Kenny Smith said: “Genius. Whoever thought of this idea needs a promotion.”

Social media comment on the post of Currys' viral ad enlists Gen Z employee using trendy lingo like 'GOAT' and 'on fleek.' Hilarious campaign, with 1.9M views, hailed as 'genius' and 'best marketing ever.'
Social media comment on the post. (Picture: Jam Press)

Another customer said: “This is absolute genius.”

Frank Stockburn added: “Creativity lurking at Currys’.

READ MORE: Customers slam The Range for unveiling Christmas stock 112 days before festive season

Share this:

  • Facebook
  • X

Have a story to tell? Hello@whatsthejam.com
TAGGED: funny, Gen Z, Hilarious, news, shocking, uk, Video, Viral

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
[mc4wp_form]
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Twitter Copy Link Print
Share
What do you think?
Love0
Sad0
Happy0
Sleepy0
Angry0
Dead0
Wink0
Previous Article Urban explorer discovers abandoned $8.1M mansion with six bedrooms, pool, and basketball court. Once a luxurious estate, it's now set for demolition, captivating viewers. Explorer finds abandoned 9,000 sq ft billionaire’s mansion
Next Article UK's real-life Barbie, Jade Lyne, embraces a more natural look while keeping her 'bimbo' style. Despite trolls, she feels 10 years younger and happier with her pink lifestyle. ‘I’m the UK’s real life Barbie and love the colour pink – trolls call me a CLOWN but I think I look 10 years younger’
Leave a comment Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

235.3k Followers Like
69.1k Followers Follow
11.6k Followers Pin
56.4k Followers Follow
136k Subscribers Subscribe
4.4k Followers Follow
- Advertisement -
Ad imageAd image

Latest News

A mum has created bespoke built-in wardrobes for her son using flatpack Argos furniture, saving over £2,300. The project involved basic tools, MDF panels, and a creative design, totaling just £912.33.
Mum saves £2,300 creating bespoke built-in wardrobes for son using £80 flatpack furniture from Argos
Property 5 August 2025
A St. Augustine officer wrestled a "super mad" alligator out of a swimming pool and strapped it into his car for relocation to a nearby pond, as seen in bodycam footage.
Two old ladies brawl in shop ‘over last pack of cigs’
World News 5 August 2025
A mum has set a £200 budget for the entire six-week summer holiday and says she’s proud of her thrifty parenting, sharing tips for free fun and creative family bonding.
‘I hit rock bottom after going into debt so I overhauled my family finances – I’ll be spending just £200 during the ENTIRE school holidays for my two kids’
Real Life 5 August 2025
Scientists spotted a starfish 1,200m deep in the South Atlantic with folds resembling Patrick Star’s bum, sparking laughs during a Schmidt Ocean Institute expedition.
Scientists discover starfish with ‘bum’ like Patrick Star from SpongeBob
World News 4 August 2025

You Might also Like

A mum has created bespoke built-in wardrobes for her son using flatpack Argos furniture, saving over £2,300. The project involved basic tools, MDF panels, and a creative design, totaling just £912.33.
Property

Mum saves £2,300 creating bespoke built-in wardrobes for son using £80 flatpack furniture from Argos

5 August 2025
A St. Augustine officer wrestled a "super mad" alligator out of a swimming pool and strapped it into his car for relocation to a nearby pond, as seen in bodycam footage.
World News

Two old ladies brawl in shop ‘over last pack of cigs’

5 August 2025
A mum has set a £200 budget for the entire six-week summer holiday and says she’s proud of her thrifty parenting, sharing tips for free fun and creative family bonding.
Real Life

‘I hit rock bottom after going into debt so I overhauled my family finances – I’ll be spending just £200 during the ENTIRE school holidays for my two kids’

5 August 2025
Scientists spotted a starfish 1,200m deep in the South Atlantic with folds resembling Patrick Star’s bum, sparking laughs during a Schmidt Ocean Institute expedition.
World News

Scientists discover starfish with ‘bum’ like Patrick Star from SpongeBob

4 August 2025
Pets and Animals

World’s rarest cats’ born at zoo as Amur leopard welcomes two healthy cubs

4 August 2025
A rare first edition of John Gould's The Birds of Great Britain, featuring 367 hand-coloured lithographs, is up for sale at £35,000 in North Yorkshire this August.
UK News

Rare first edition of landmark 19th century book goes on sale for £35,000

4 August 2025
A cat named Nub Tang went viral after being 'arrested' for attacking police officers, posing for a mugshot, and later giving birth to a litter of kittens.
World News

Cat’s mugshot goes viral after feisty feline arrested for attacking cops

4 August 2025
A rare 2017 Ferrari LaFerrari Aperta, faster than a Bugatti Veyron and with just 2,300 miles, is set to sell for £5.5m at RM Sotheby’s Monterey auction this August.
World News

Rapid Ferrari that eclipses the Bugatti Veyron in speed goes on sale for £5.5m

4 August 2025
//

What’s The Jam is your one stop website for the latest viral and weird news from around the world.

 
Have a story to tell? Hello@whatsthejam.com

Quick Link

  • Customize Interests
  • Bookmarks
  • Write for Us
  • Newsletter
  • About Us

Top Categories

  • UK News
  • World News
  • Latest Videos
  • Lifestyle
  • Super Viral

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

[mc4wp_form]

What's The JamWhat's The Jam
Follow US
© 2023 What's The Jam. All Rights Reserved.
Go to mobile version
adbanner
AdBlock Detected
Our site is an advertising supported site. Please whitelist to support our site.
Okay, I'll Whitelist
Welcome Back!

Sign in to your account

Lost your password?