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Reading: Action Man designer, 80, sells off his iconic collection so it can ‘see the light of day’
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Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
UK News

Action Man designer, 80, sells off his iconic collection so it can ‘see the light of day’

News Room
Last updated: 2025/01/14 at 10:29 AM
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Bob Brechin along his iconic, personal collection. (Jam Press/Vectis Auctions)
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The British expert behind Action Man is auctioning off his iconic personal collection.

Bob Brechin was chief designer at Palitoy between the 1960s and 1980s and played a pivotal role in the creation of Action Man and Action Force toys.

He said he wanted to pass on his rare collection to people who would appreciate its value, as reported by What’s The Jam.

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“They’re better off in the hands of collectors rather than being stored in places where they may never see the light of day again,” Mr Brechin, 80, said.

More than 100 lots will be auctioned at Vectis auction house on Thursday (January 16).

Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Bob Brechin’s iconic, personal collection. (Jam Press/Vectis Auctions)

A spokesperson for Vectis said: “The Bob Brechin collection features items from the personal collection of Palitoy chief designer, Bob Brechin.

“This auction provides a rare opportunity to bid on items from Brechin’s personal collection, which features a range of unique items that reflect his significant contributions to the toy industry.

“Among the highlights of the auction are prototypes that offer a glimpse into the creative process behind Action Force and Palitoy.

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“The auction also features ephemera and paperwork with original ideas and notes and includes ranges from Action Man, Star Wars, Tiny Tears and Model Trains.

Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
A wax prototype of an Action Force US Paratrooper figure. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Action Force photographs. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Star Wars vintage loose figures. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Action Force photographs. (Jam Press/Vectis Auctions)

“For anyone interested in the history of toys and the legacy of Palitoy, this auction promises to be an unforgettable event.”

Mr Brechin added: “At the time, it was only a job, but looking back and having become involved with the collecting community, I now realise how loved and wanted the toys are.

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“It’s getting a bit difficult getting up into my loft now, so I think it is time to pass them on.

“It’s a bit sad, but it’s got to be done.”

Mr Brechin helped make the Americanised Action Force and Action Man range suitable for the UK ensuring uniforms and vehicles reflected British regiments.

A mixed model train. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
A mixed model train. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Vintage Action Man from The Royal Horse Guards figure. (Jam Press/Vectis Auctions)
Toy history unfolds as Bob Brechin, designer behind Action Man, auctions his rare personal collection, including prototypes and original notes, at Vectis on January 16.
Tiny Tears baby doll with pacifier and bottle. (Jam Press/Vectis Auctions)

He got involved with the toy industry after graduating from a design college in Birmingham.

“I first worked for a company designing doors and I saw an advert for a toy designer,” he said.

“I thought it sounded a lot more interesting than designing door handles, so applied and I got the job.”

READ MORE: Historic WW1 gambling game found in the field by a metal detectorist

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