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London influencer Carmie Sellitto stunned viewers after splashing £500 on a luxury fruit hamper containing just 12 pieces at Tokyo's Ginza Sembikiya store.
Influencers and Models

‘I bought £500 hamper and all it contained was 12 pieces of FRUIT’

Elle May Rice
Last updated: 2026/05/14 at 12:47 PM
Elle May Rice
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3 Min Read
Trying out the fruits he bought. (Jam Press/@touchdalight)
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A man has been left stunned after splashing a whopping £500 on a luxury hamper at a Japanese store – filled with just a handful of pieces of fruit.

Carmie Sellitto shared the eye-watering shop in a viral TikTok that’s racked up more than 870,000 views.

In one clip, the London-based influencer heads into Ginza Sembikiya, a dessert shop in Tokyo, to search for the controversially-priced hamper.

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As he browses the shelves, he’s left gobsmacked at the prices, even spotting a tomato worth £40.

Once he discovers the hampers, which look to include an array of different fruits, the 26-year-old selects one and staff are quick to gift wrap the £500 hamper.

In a follow-up clip, Carmie describes opening up the hamper as “literally Christmas” before he shows off what’s inside.

(Jam Press/@touchdalight)
(Jam Press/@touchdalight)

Unwrapping the giant box, Carmie shows off the 12 fruits inside and says each comes in their “own designer bed”, when referring to their packaging.

Discussing the price, Carmie says: “The fact that there’s only 12 fruits in here and it cost that much is crazy.”

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His haul included a large passionfruit, as well as eight of “the most expensive blueberries in the world” that look “absolutely massive” and in “perfect condition”

He rated them 9.5 out of 10, as reported by Whats The Jam.

It also featured “the most perfect orange” he’d ever seen, the “most expensive mango in the world”, a kiwi he rated 10/10, and a tomato that “comes in its own glass box” and “doesn’t even look real.”

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London influencer Carmie Sellitto stunned viewers after splashing £500 on a luxury fruit hamper containing just 12 pieces at Tokyo's Ginza Sembikiya store.
Carmie Sellitto. Jam Press/@touchdalight

Carmie also tried “the best melon in the world” and said it was “worth every single penny”, as well as a pineapple that’s “not sour in the slightest.”

The clip has since sparked a huge reaction online, with viewers baffled by the prices.

One user said: “Passion fruits are 50p from M&S btw.”

Another person wrote: “Why did bro spend £500 quid when he can just walk down the road to Tesco’s.”

London influencer Carmie Sellitto stunned viewers after splashing £500 on a luxury fruit hamper containing just 12 pieces at Tokyo's Ginza Sembikiya store.
Social media comment on the post. (Picture: Jam Press)

One viewer added: “Why would anyone want to buy fruits for 500$?”

One person commented: “U can buy all of it for like less than 50 dollars btw.”

London influencer Carmie Sellitto stunned viewers after splashing £500 on a luxury fruit hamper containing just 12 pieces at Tokyo's Ginza Sembikiya store.
Social media comment on the post. (Picture: Jam Press)

Another said: “Don’t try to justify the price.”

READ MORE: Archaeologists discover 400-year-old silver coin that reveals location of doomed colony where hundreds died

Have a story to tell? Hello@whatsthejam.com
TAGGED: bizarre, expensive, food, Influencer, Japan, Luxury, shocking, Video

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