An old bread bag has gone on sale at a charity shop, leaving shoppers baffled.
This bizarre ‘Vintage Hovis Country Grain Bread Bag’ from the 90s is now up for grabs for £3.99.
The average loaf of bread cost around 54p in the 90s – it will now cost you £3.45 more just to own the wrapper.
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The Oxfam shop in Wallasey, near Liverpool, listed the Hovis-branded bag as they noticed a rise in interest in the item.
Despite many punters being stumped by the sale, charity shop officials have confirmed it’s actually quite a popular item.
It turns out that there has been a rise in ‘genuine interest’ in vintage grocery items such as bags, crisp packets and wrappers.
The main source of the interest comes from collectors and wardrobe teams in film and TV productions, as reported by What’s The Jam.
The vintage items are used to help set the scene in period pieces, aiming for an accurate on-screen portrayal.
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The charity also revealed that the old packaging can even help people suffering from dementia.
An Oxfam spokesperson said: “We have listed the vintage Hovis Country Grain bread bag for sale on Oxfam’s online shop because we’ve noticed genuine interest in vintage grocery items like bags, crisp packets and wrappers.
“Some people collect them, while others – like wardrobe teams for film and TV – use them as authentic props.
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“They can even be helpful for people with dementia, as familiar packaging from the past can spark memories and comfort.”
The sale has left many shoppers confused
Amy said: “This is the craziest thing I’ve seen.”
Rachel said: “I’d buy it.”
Mariah added: “What the actual heck.”
Rachel Louise Jones said: “Really good for props people and TV shows looking for true vintage stuff for accuracy, they sell really well apparently.”
Another said: “Ok, now this is bonkers.”
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