McCoy’s shoppers are already calling for two new limited-edition crisp flavours to be made permanent after spotting them in UK stores.
The popular ridged crisp brand has launched Hot Kick Ketchup and Yellow Mustard, inspired by classic American game-day snacks.
Available now in six-pack multipacks, the new crisps have been released as part of McCoy’s ongoing partnership with the NFL ahead of the 2026 season.
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The launch has already sparked a reaction online, with shoppers sharing their excitement after spotting the new flavours in stores, as reported by creatorzine.com.
Commenting on an Instagram post shared by food review page @johns_snackreviews, one fan said: “They need to make this a permanent flavour.”
Another shopper revealed they had already managed to get their hands on the crisps, writing: “Saw these in Home Bargains on Sunday.”
According to McCoy’s, the Hot Kick Ketchup flavour combines a rich tomato taste with a tangy kick, while Yellow Mustard offers a smooth heat with a distinctive mustard flavour.
Both flavours are inspired by popular American condiments and have been designed to bring a taste of NFL game-day culture to UK shoppers.
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The limited-edition crisps also feature packaging inspired by NFL player cards ahead of the new season, which begins in September.
Amy Heap, Marketing Manager at McCoy’s, said: “We are thrilled to be celebrating our partnership with the NFL by launching two bold new McCoy’s flavours.
“With these new launches, we’ve delivered a crisp with a modern, American twist on classic store cupboard favourites. We can’t wait to see these new products hit shelves and engage fans.”
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The new Hot Kick Ketchup and Yellow Mustard flavours are available now in six-pack multipacks with an RRP of £2.35, although they are only being released for a limited time.
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