A savvy British dad has revealed the UK supermarket with the best post-Christmas rush offers – including branded items for £1.
Elliot Jeory is no stranger to a deal or two.
The dad-of-two, from Preston, Lancashire, has formerly shared how to make a roast dinner for just £6 and in 15 minutes.
READ MORE: Brit uni pals spend months travelling across UK to score hidden treat at chain restaurant
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After a week of meats and cheeses galore, it was time to restock his kitchen – and the 39-year-old stumbled across a few hidden gems while in Aldi.
In a clip, which has racked up over 33,000 views and hundreds of likes, he reveals the “slashed” prices of branded items.
“The food sale is now on and they’ve reduced all the Christmas food to really cheap,” Elliot told What’s The Jam.
“Some of the reductions are better than half price.”
A pack of Cadbury Puds are just 99p, along with Mr Kipling Festive Bakewells and the brand’s Christmas slices.
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Off-branded products, such as Merry Mates, were only 59p a bag.
And gifting biscuit tins, which used to be £7.99, are now just £4.99.
Most chocolates, cakes and other sweet treats are being flogged for pennies.
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Not only that, cupboard items are included in the deal – many of which have long sell-by dates.
He said: “Just go to the Christmas section and look for yellow sticker.
“You’ll see loads of bargains.”
Users have flocked to the comments to share their reactions, including their experience with other supermarkets’ deals.
Dawn said: “Asda just mugged every supermarket off. I spent £20 today and got 2 bags rammed full of good experience stuff. Found about 15 advent calendars too 2p each.”
Powell added: “I had a box of shortbread and a tin of Danish cookies for less than £3.”
Someone else said: “I’m upset I’m away from the UK. I live for a Christmas discount.”
Scott added: “Bargain and a massive saving.”
Tracey said: “Well done what a find.”
Elliot previously shared his hotel money saving hacks – including how to take full advantage of “freebies”.
The dad took the room’s soap, as well as a bag full of mini butters from the hotel’s breakfast spread.
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